Search Atlas, a global leader in agentic marketing, announced the launch of Atlas Agent, a conversational AI system that autonomously plans, executes, and optimizes digital marketing strategies across SEO, content, social and paid media, and local search through a single conversational interface. The announcement, made on May 4, 2026, in New York, introduces proprietary metrics including Domain Power and LLM Visibility, which measure how frequently a brand is cited within AI-generated answers across platforms like ChatGPT, Google Gemini, and Claude. These metrics represent a new standard for marketing performance in a generative search environment.
Atlas Agent is built on the same architecture as OTTO, the autonomous SEO agent developed by Search Atlas founder Manick Bhan. The platform connects a marketer's website, social media, Google Business Profile, Google Ads account, and press distribution into one unified system, enabling end-to-end digital marketing execution across the full marketing stack. The launch responds to a persistent gap in modern marketing technology, where companies face rising costs, disconnected tools, and execution processes that can take days or weeks to deploy. Atlas Agent provides a single, continuously operating layer that moves from strategy to action in real time. The infrastructure powering Atlas Agent has already saved over 48 million hours across 50,000 active projects, according to the company.
“Agentic marketing will never replace your instincts, rather it's designed to empower them. Atlas Agent takes the strategy and direction that only a marketer can provide and executes on it instantly, saving hours of manual work and letting teams move from insight to action at a speed that was nearly unheard of before. We're giving marketers superpowers to execute their vision faster and more effectively than ever before,” said Manick Bhan, Founder and CEO of Search Atlas.
The introduction of Domain Power and LLM Visibility addresses the growing importance of brand presence within AI-generated responses. As consumers increasingly rely on large language models for information, measuring how often a brand appears in those answers becomes critical for marketing effectiveness. Domain Power evaluates the authority and influence of a brand's online presence, while LLM Visibility tracks citations across major AI platforms, providing actionable insights for optimization. These metrics are integrated into Atlas Agent's reporting, allowing marketers to adjust strategies in real time based on AI-driven performance data.
Atlas Agent is available across all Search Atlas subscription tiers and is designed for agencies, in-house marketing teams, and enterprise organizations looking to scale output without scaling headcount. The platform's unified approach eliminates the need for multiple disconnected tools, streamlining workflows and reducing operational complexity. For agencies, white-label capabilities allow them to offer Atlas Agent's features under their own branding, enhancing service offerings without additional development costs.
About Search Atlas: Founded by Manick Bhan, Search Atlas is an AI-powered agentic digital marketing software suite used by thousands of brands globally. Together with its digital marketing agency, LinkGraph, the company delivers an integrated solution designed to support organizations across the full marketing lifecycle. With more than 60 enterprise-grade tools unified within a single agentic platform, Search Atlas aims to democratize access to advanced marketing technology. Learn more at searchatlas.com.
