The Keep A Breast Foundation (KAB), a nonprofit focused on breast cancer education and early detection, is returning to Vans Warped Tour 2026 with new initiatives, including a redesigned booth, a crypto partnership, and retail pre-party activations with Zumiez. The tour, which will have three U.S. stops, marks KAB's 26th year of participation since 1998.
KAB is embracing cryptocurrency philanthropy through a partnership with fomo, a social media platform designed to simplify crypto for everyday users. As the sole nonprofit beneficiary of the Boobillions ($boob) project on Solana, KAB has already received nearly $100,000 to support breast cancer prevention, education, and wellness. The partnership reflects a growing trend of nonprofits leveraging digital assets for fundraising. According to the announcement, fomo's model structurally supports nonprofit organizations by lowering technical barriers and fostering community-driven engagement. However, the foundation noted that it does not endorse specific cryptocurrency investments, and the press release includes a disclaimer about the inherent risks of crypto investments.
At Warped Tour, fans in Washington, D.C., will have exclusive opportunities for meet and greets with bands Meet Me at The Altar and Daisy Grenade at the KAB booth. Limited edition "i love boobies!" merchandise will be available at the booth and at Zumiez stores while supplies last. The booth itself has been newly designed for this year's tour, aiming to create a more engaging and educational experience for attendees.
The Keep A Breast Foundation, founded in 2000, focuses on reaching young people with prevention-focused information through campaigns like the "i love boobies!" campaign and the Keep A Breast app. The organization's mission is to reduce breast cancer risk and its impact globally through art, education, prevention, and action. By partnering with Warped Tour, KAB taps into a youth-oriented audience that aligns with its target demographic of Gen Alpha, Gen Z, and millennials.
This year's activations underscore KAB's strategy to combine traditional outreach with innovative digital fundraising. The crypto partnership with fomo and the Boobillions project represents a novel approach for a nonprofit in the breast cancer space, potentially opening new revenue streams and engaging a tech-savvy donor base. Meanwhile, the collaboration with Zumiez extends KAB's reach beyond the tour dates, allowing fans to purchase merchandise and learn about the foundation at retail locations.
For more details on the partnership and tour stops, visit the full announcement at the announcement page. Information about the foundation's programs can be found on their website.
