Denver's New Laundry Service Aims to Give Time Back with Eco-Friendly Care

Mountains of Laundry, a new pickup and delivery laundry service in Denver, uses hypoallergenic, eco-friendly detergents to help busy households reclaim time.

NY Metrowire Staff
••Business
Denver's New Laundry Service Aims to Give Time Back with Eco-Friendly Care

Dashing Maids, a locally owned, woman-owned green cleaning company based in Denver, has launched a new sister service called Mountains of Laundry, a pickup and delivery laundry service designed for busy families and professionals looking to reclaim time spent on household chores. The service collects laundry directly from a customer's door, washes and folds each load using hypoallergenic, environmentally friendly detergents, and returns everything clean, folded, and ready to put away. Pricing starts at $2.75 per pound with a $40 minimum per order, and monthly membership plans are available for households that prefer laundry handled on a consistent, recurring schedule.

The launch matters because it addresses a persistent pain point for many households: the never-ending chore of laundry. By outsourcing the task, customers can free up hours each week. The use of hypoallergenic and eco-friendly detergents also appeals to health-conscious and environmentally aware consumers, a growing segment of the market. For more than a decade, Dashing Maids has been about giving people their time back, said Ashley Matuska Kidder, owner of Dashing Maids and Mountains of Laundry. Laundry is one of those chores that never really ends, and we wanted to build a service that treats it with the same care and consistency our cleaning clients already trust us for. This expansion leverages the company's existing reputation and operational expertise in the Denver market.

The service is launching in a select area of the Denver metro, with the team focused on building out delivery routes and refining operations before expanding. Mountains of Laundry plans to grow its coverage area over time as demand increases. This phased approach allows the company to maintain quality control and ensure customer satisfaction as it scales. Customers who sign up for a membership receive a free reusable laundry bag, free delivery, no per-order minimum, and 10 percent off household extras such as rugs, comforters, and dog beds. These perks are designed to encourage recurring business and build loyalty.

For Denver residents, the arrival of Mountains of Laundry means a new option for managing household chores, particularly for dual-income families, professionals, and individuals with allergies or sensitivities to traditional detergents. The service's eco-friendly focus also aligns with Denver's broader sustainability goals. As the gig economy and on-demand services continue to grow, niche offerings like laundry pickup and delivery are becoming more common in urban areas. Mountains of Laundry's entry into this space could signal further diversification for Dashing Maids and potentially inspire similar services in other cities.

Learn more about Mountains of Laundry.

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